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Case Studies

Success stories from leading brands who have achieved real customer impact with Retail Media.

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Four’N Twenty Takes the Gold

With standout in-store activations and irresistible promotions, Four’N Twenty drove sales, attracted new customers, and built lasting brand loyalty.

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NIVEA Glows with Digital Strategy

Empowering NIVEA’s growth through a pioneering omnichannel strategy and innovative digital solutions

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Thins Serve Up New Onion Rings

Bringing excitement to snacking with Thins’ first-ever Onion Rings, driving trial and winning new customers to the brand.

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Lynx Fine Fragrance Launch

Disrupting the deodorant category with an affordable, premium fragrance – unmissable for Gen Z and scent connoisseurs alike.

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Mutti Heats Up Winter Cooking

An inspiring, education-focused campaign driving engagement, sales, and product knowledge across Cartology’s omnichannel touchpoints.

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The LEGO Group Holiday Campaign

Understanding the importance of value for gift givers at Christmas, The LEGO Group drive awareness, consideration and purchase at the ultimate gifting moment of the year.

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MCoBeauty | Candyshop

Cartology turned insight into action for MCoBeauty, with an exclusive campaign launch to solidify BIG W as the home of MCoBeauty.

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Tilda Rice Cooks Up a Sales Storm

We teamed up with Tilda Rice to help them utilise local retail centres and Smartlite path-to-purchase proximity to drive sales.

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Nappies Campaign utilises Next Level Targeting

A reputable baby care company utilised Cartology's Next Level Targeting method to reach active Nappy Buyers through our Retail out of home screens.

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Purina Cat Give Back

Purina Nestle Petcare, gave back to customers driving loyalty and sustainable growth.

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Who Gives a Crap Brand Launch

Good Goods looked to cartology to launch their profit-for-purpose toilet paper range into Woolworths Supermarkets.

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Sprite Lemon+ Launch

Coca-Cola Europacific Partners challenged Cartology with putting the “fizz” into their new product launch.

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Jarlsberg Month

A truly integrated campaign, driving in-store trial with a category-first sampling mechanic.

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Samsung

Cartology turned insight into action for Samsung, with an NPD launch campaign driving awareness and conversion across targeted BIG W customer events. 

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Hasbro Transformers

Supporting the release of the Transformers movie and new in-store range, Hasbro encouraged trials amongst BIG W customers.

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Huggies | Bub & Me

Excited and delighted customers with an engaging consumer promotion that resonated in a high cost of living environment.

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Wonder Recycling Awards

Turning insight into action to break measurement success records, sell more and boost recycling initiatives.